Refined by Design

Our laser-sharp focus on delivering aesthetically beautiful tread and sidewalls is proof positive that design is in our DNA. At Vredestein, we have a clear vision of how a tire should look, which is why we continue to devote attention in-house to the tread design and sidewalls of our tires.

Form Follows Function

What does Giugiaro design add to Vredestein tires? It symbolizes our attention to detail and commitment to setting ourselves apart from the crowd. These are qualities that are reflected both in the technology of the tires and in their design. Giugiaro’s unique signature underscores our distinctive character. Today, the Italian design takes shape in partnership with engineers from the Vredestein R&D Center: form follows function.